APA Citation

SCHONBERGER. (1990). Building a chain of customers: Linking business functions to create the world class company. New York: The Free Press.

Chicago Style Citation

SCHONBERGER. Building a Chain of Customers: Linking Business Functions to Create the World Class Company. New York: The Free Press, 1990.

MLA Citation

SCHONBERGER. Building a Chain of Customers: Linking Business Functions to Create the World Class Company. New York: The Free Press, 1990.

Warning: These citations may not always be 100% accurate.